Mobile Game - Senior UA Marketing

• Responsible for the strategy and implementation of global marketing and user acquisition (UA) campaigns.

• Operate and optimize multi-platform advertising campaigns (Google, Meta, Unity, AppLovin)

• Analyze data and improve the effectiveness of Performance Marketing / UA

• Plan, allocate, and manage advertising resources (video, images)

• Implement global UA campaigns and monitor their effectiveness.

• Over 6 years of experience in Performance Marketing / UA

• Thorough understanding and experience working with MMPs (AppsFlyer, Adjust, Singular)

• Experience in implementing and managing cross-platform advertising.

• Use English well in the workplace. basketball stars

• Possesses a data-driven mindset, focusing on performance and results.